AUS

Talking about the pelvic floor has never been this cool. A fresh and new brand identity for the Italian pharmaceutical market.

AUS Project

Medical design

 

The project for the start-up company AUS aimed to support the scientific advisor’s 30-year research in the medical field.

 

I developed the entire visual identity, including: branding, stationary, packaging, advertising etc. The business offers medical care, prevention and rehabilitation of the pelvic floor, and it’s composed by two different lines: an innovative hardware devices line, called “AUS SCIENTIA” and, a nutraceutical line called “AUS NATURA” dedicated to the production creams and cosmetics.

AUS scentia natura
AUS perausetta

Coherently with the quality choice and the certification of the products, every AUS communication tool is printed on high quality ecological and recycled paper, which is produced from the combination of the venetian algal blooms and cellulose fibers.

AUS_scentia_perausetta
aus_stationary

aus_natura
AUS natura packaging

AUS

 

2017 – Present
Branding, Packaging design 
JVLT – JoeVelluto Studio
project assistant

 

Photo credits: Urnato

 

Aus.it